The Crunch, defined by Chris Guillebeau in the Art of Nonconformity Blog, is “the time when you focus all your time on the project at hand.” Its the time when the deadline looms so large, you can get an adrenaline rush just by looking at your calendar. The time you think a 40th cup of coffee is ok at midnight and you can justify not cooking, cleaning or taking the laundry out of the dryer for weeks. After all, YOU have a deadline. You want or need what is on the other side of that deadline enough to sacrifice all semblance of normalcy to get it.
Chris Guillbeau says make lists.
Your doctor says exercise.
Your mother says take your vitamins.
But I say. PLAY.
Play is where the creativity and innovation come from. Play is joy and joy is energy and energy gives you what you need to push through everything that fights against you accomplishing the uphill battle to the deadline.
Do you agree? How do you play when your life is really intense?
Here how my kids and I played taking boring PR photos.
We laughed so much I had to go iron my face. And then I got productive.